BPAM Academy Sessions 7 & 8 took place on August 3.
[Session 7 | Kim Hyung-jun — Live from the Field: Performing Arts Distribution A to Z]
Kim Hyung-jun shared some prime press kit examples that caught buyers' attention abroad, stressing that a press kit isn't just promotional material — it should be a "buying guide." He also covered technical rider essentials and pricing strategy.
[Session 8 | Press Kit Pitching Practice with Peer Evaluation]
Each participant delivered a 5-minute pitch on their press kit and participated in a peer evaluation. Practical tips were shared during the session, such as not skipping the self-introduction and the kit’s hook, and keeping the slides in sync with the presentation.
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